Media Spokesperson Training

The Economic Media Centre’s Media Spokesperson Training is a two-day program for change makers working on issues connected to economic and social justice.

This training provides you with the vital media communications skills to maximise campaign success. It includes media theory, practical interview simulations, a deep dive into the media landscape, case studies, building compelling frames and messages, and developing effective media strategies. Upon completion, participants have the opportunity to join the Economic Media Centre’s Spokesperson Network.

Our current focus areas for media advocacy include; First Nations justice, the cost of living crisis, housing, disability and pushing back on the far right - all of which are key issues heading into an election cycle. We are prioritising media training for spokespeople wanting to advocate on these issues. We will continue to work with advocates working on income support and building a stronger social safety net.

OUTCOMES AND SKILLS

  • How to frame your issue and devise strong campaign messages

  • How to prepare and pitch media stories

  • Delivering your message – practical interview practice

  • Hear direct from journalists about what’s happening on news desks

  • Draft your own campaign media strategy

WHERE AND WHEN

  • When: All upcoming trainings are full. We are currently taking expressions of interest and will be in touch when the next training dates are confirmed. 

  • Where: Online via Zoom

FACILITATORS

  • Alex Kelly - Director

  • Jedda Costa - Senior First Nations Media Advisor

  • Nick Cassella - Strategic Communications Manager

WHO SHOULD APPLY?

The program is currently offered at no cost and is designed for grassroots activists and people with lived experience of economic and racial injustice.

For this training, we prioritise change makers directly affected by the issues they are working on.

We encourage First Nations people, people with disability, refugees and people seeking asylum, people of colour and unwaged change makers to apply.

ACCESSIBILITY

We will work with you to support you to fully participate in the training.

We ask for any access needs in the expression of interest form—let us know what you need in that form. When we accept you for a place in training, we will double-check if you have any additional access needs that we are not yet aware of.

Click here to read about our accessibility measures. If you have different access needs or need other measures to fully participate, please let us know when applying for the training, and we will contact you directly.

For questions or more information, contact Erica Ransley erica@australianprogress.org.au.

APPLY

If you are interested in the Media Spokesperson Training, we are accepting expressions of interest below. Submit your details and we will be in touch.